19 Jun Personal Care Product Ingredients: Are Natural, Chemical Free, and Organic Always Best?
The terms “natural”, “chemical free” and “organic” are used frequently to market personal care products.
The purpose of this Research Review is to provide clarity on the meanings of these terms and the implications of
their application in the marketing of personal care products. The importance of applying a science-based
approach to the assessment and recommendation of personal care products is also emphasised. This review
is intended as an educational resource for healthcare professionals (HCPs), including nurses, midwives,
pharmacists, and pharmacy assistants.